Flow Builder/Statistics (Flow Builder)/Facebook Lead Forms (Statistics)

Facebook Lead Forms (Statistics)

The Facebook Lead Forms Report analyzes the leads generated by the forms and helps you evaluate the effectiveness of lead capture campaigns.

2026-08-12

Steps to access:

  • In your channel, go to Statistics.
  • Select Facebook Lead Forms from the left-side menu.

Available report types

Here is a brief explanation of the graphs in the Facebook Lead Forms reports:

Line graphs

  • Clicks:
    The orange line represents clicks in the current period. The gray line represents clicks in the previous period.
  • Contacts:
    The blue line represents contacts in the current period. The gray line represents contacts in the previous period.

Filtering

  • In the Facebook Lead Forms reports, you can filter the data displayed in the graph by all ads or by a specific ad reference payload, which allows for a more detailed performance analysis.

These descriptions help you interpret the graphs and use the available filters to analyze the relevant data in each report.

If you need further help, open a ticket at discord.com/channels/1147227963792830534/1153402986240946358